OUR WORK
Delivering comprehensive sponsorship strategy, deal execution and activation support across sport and entertainment
Working with leading international rights holders & hosting entities on major events & host venue deals
MAJOR EVENT
HOSTING SERVICES
SELECTED CASE STUDIES, NOT EXHAUSTIVE
MAJOR EVENT
HOSTING SERVICES
SELECTED CASE STUDIES, NOT EXHAUSTIVE
Procured the host venue deal for the BLAST Premier World Finals in Abu Dhabi
BLAST PREMIER WORLD FINAL
Exclusively appointed to support the sourcing of host venues and other commercial opportunities in the Middle East
Airspeeder
Supported the creation and sale of new heritage horse show for the Diriyah Season in KSA
ASAYEL
HORSE SHOW
Supporting a leading African nation’s bid to host Formula 1 including negotiating host contract, advising on necessary entity setup & developing the commercial plan
F1 African
Grand Prix
Advised the Saudi Tennis Federation and Ministry of Sport on the Next Gen ATP Finals host venue deal
NEXT GEN
ATP FINALS
E1
SERIES
SPONSORSHIP STRATEGY
& EXECUTION
SELECTED CASE STUDIES, NOT EXHAUSTIVE
Sourced and structured a kit partner deal for the Saudi Olympic and Paralympic teams
Team Saudi
Developed AlUla’s brand partnerships strategy and leading sales in the market
Alula
Developed Visit Rwanda’s global sponsorship strategy & supporting with the negotiations of its partnership portfolio including deals with PSG and Atletico Madrid
Visit
Rwanda
Delivered turn-key sponsorship sales program across entire MDLBEAST portfolio of assets
mdlbeast
Designed, structured and took to market a customized destination marketing partnership for the Mumbai Indians
Mumbai
Indians
Developing high-value partnership packages, identifying targets & leading go-to-market efforts
LEADING NFL
TEAM
STRATEGIC &
COMMECIAL ADVISORY
SELECTED CASE STUDIES, NOT EXHAUSTIVE
Retained commercial advisers across client portfolio of existing and new global motorsports events
Saudi Motorsport
Company
Designed and advised on implementation of new organizational structure and other advisory support
Qatar Motor &
Motorcycle Federation
Developed the equity investment sales proposition for a new automotive racing series concept for the GCC
Veloce Life
Developed the economic, social and global perception impact reporting for the world heavyweight boxing fight in Jeddah
Rage on The
Red Sea
Retained commercial advisers for new international sports events and other special projects
Ministry
of sport
Advising family offices on their sports investment strategies and supporting implementation including legal negotiation